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  • Previous Roles
  • About Genevieve
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About Genevieve Theseira-Haese

Genevieve Theseira was born and raised in Singapore to Eurasian parents. Her early years were influenced by her parents and her father’s library where she became an avid reader. Her learning through books continues to this day but at the age of 17 she was introduced to the psychology of advertising when she read ‘Ogilvy on Advertising’ by Sir David Ogilvy, who Genevieve describes as a modern-day Merlin (he even had his own castle!).


Inspired by the potential to positively influence people to action through story-telling and imagery, Genevieve moved to Los Angeles where she obtained a Bachelor of Arts (with Honours) in Communication. Her thesis was 'The Art of Influence and Persuasion' and her interest in psychology and metaphysics has become a lifelong passion.


Genevieve moved to London in 1986 where she lived and worked in the advertising industry for 10 years. In 2000 her father passed away at age 59, so Genevieve moved back to Singapore to be with her family.  She was very close to her father and his death led her on a more spiritual journey, away from the world of advertising. She started reading books that nourished her mind and soul, books that spoke of listening and synchronicity and Genevieve was particularly drawn to author Lee Coit, who also came from the world of advertising but began a quest that led him deeper into the uncovering of his own spiritual being.

Genevieve’s life took on new meaning, yet one where everything she had learned and experienced from the world of advertising merged with holistic healing, family and spirituality to create a purpose and vision of her future. Genevieve’s passion for helping others saw her join the Board of the Home Nursing Foundation in Singapore and develop a number of holistic healing retreats across Asia.


Genevieve is the founder and owner of BreathingSpace Inc, a healing arts portal designed to promote the healing arts to corporate executives globally. Genevieve first met Martin Haese in 2000 at a Global Entrepreneur’s Organisation event and they were married in Melbourne in January 2010 before moving to Adelaide, South Australia.


In 2014, Martin was elected Lord Mayor of Adelaide following a successful campaign in which Genevieve took an active role in strategy and marketing. Following a motion passed through Council, Genevieve became Lady Mayoress of Adelaide in November 2014 where she worked tirelessly with the community in creating a multicultural city.

“I was grateful to be a voice for multi-culturalism, community wellbeing and women’s achievement.”


She opened the doors of Adelaide Town Hall and her heart to the people of Adelaide achieving something few other Lady Mayoresses had - breaking down the barriers between ‘them and us’ and created ‘us’.


As Lady Mayoress, Genevieve created the HerStory South Australia movement to share the untold stories of women in South Australia.


As Lady Mayoress, Genevieve achieved much to raise the profile of small and large organisations through fundraising, advocacy and community support.

Genevieve played an active role as patron to:

  • The National Council of Women, South Australia supporting social action and advocacy for the removal of discrimination against women and the promotion of equal status of women and men through public forums and events. 


  • The South Australia Health and Medical Research Institute, an independent flagship health and medical research institute providing nutrition and metabolism awareness support.


  • Students Explore Australia facilitating 'once in a lifetime' experiences for many thousands of student 'explorers' introducing them to outback and indigenous culture through the provision of camps, tours and day trips to various locations across South Australia

.

  • Amicus Global a social/cultural organisation based in South Australia but with strong links around the world and dedicated to the advance on inter-culturalism, support of Commonwealth of Nations and various global humanitarian projects.


  • Minimisation of Suicide Harm (MOSH) a not-for-profit organisation raising awareness of the ripple effect of suicide and mental illness within Australia and promoting mentally healthy communities.


  • The Magdalene Centre (Anglicare SA) offering a range of anti-poverty services with the aim of supporting people as they regain control of their lives.


  • Teaspoons of Change a small organisation doing important work in aligning business education and government with global impacts and goals.


  • The Multicultural Communities Council of South Australia a peak body that services, empowers and advocates for cultural and linguistically diverse communities in South Australia.

Education:

  • Entrepreneurial Studies, Stanford University, California 2005


  • Post Graduate Advertising and Communication Arts (Honours) School of Communication Arts, London 1988


  • Bachelor of Communication Arts (Honours) University of Arts, London 1985


  • Bachelor of Communication Arts (Honours) Otis College of Art and Design, California 1983

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Current Roles

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Previous Roles

Public speaking engagements

Genevieve is an accomplished public speaker, having addressed many and varied audiences throughout her career. Genevieve is available for guest speaking events and welcomes your enquiries.

Enquire Here

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